AWARD | Organization | Chapter | Client name | ENTRY TITLE | Category |
Diamond Award, Best in Show | Wiser Strategies | Thoroughbred | Wiser Strategies | LEXPARK – Driving Engagement and Presence | Marketing |
Diamond Award | Coffman Collaborative LLC | West Virginia | Belle Chemical Company | Belle Chemical Company: The Things We Make | Community Relations |
Diamond Award | Franco | Detroit | The Salvation Army of Metro Detroit | The Salvation Army of Metro Detroit’s 2022 Celebrity Bell Ring Weekend | Events & Observances: 7 days or less |
Diamond Award | Sabo PR | West Michigan | City of Kentwood | City of Kentwood Parks Millage Proposal | Integrated Communications |
Diamond Award | Slide Nine | Central Ohio | Park National Bank | Content marketing you can take to the bank, Park National Bank with support from Slide Nine | Marketing |
Diamond Award | Bose Public Affairs Group | Hoosier | Share the Savings Indiana Public Affairs Campaign | Public Affairs | |
Diamond Award | Coffman Collaborative | West Virginia | Belle Chemical Company | Belle Cares: Belle Chemical A Sustainable and Community Engaged Brand | Reputation/Brand Management |
Award of Merit | Lansing Board of Water & Light | Central Michigan | Communicating BWL Rate Changes to Customers | Community Relations | |
Award of Merit | WV Regional Technology Park | West Virginia | NA | Red Carpet Tour of West Virginia | Events & Observances: 7 days or less |
Award of Merit | Coffman Collaborative | West Virginia | Belle Chemical Company | Belle Chemical: Establishing Our Brand as an Educational and Community Partner | External Communications |
Award of Merit | Slide Nine | Central Ohio | Crunch Time Apple Growers | SnapDragon joins Bills Mafia as the first official apple sponsor of the Buffalo Bills | Marketing |
2023 Diamond Award Winners
CAMPAIGNS
TACTICS
AWARD | Organization | Chapter | Client name | ENTRY TITLE | Category |
Diamond Award | Slide Nine | Central Ohio | Farm Credit Mid-America | Your Cooperative. Today & Tomorrow. Farm Credit Mid-America 2022 Annual Report | Annual Reports |
Diamond Award | Scooter Media | Cincinnati | Corporex | Easterseals Redwood Bi-Weekly e-Newsletter | Digital Magazine, Newsletter, Blog |
Diamond Award | Coffman Collaborative | West Virginia | Belle Chemical Company | The Things We Make: A Coloring Book for Belle Chemical Company | Single-Issue Publications |
Diamond Award | Bose Public Affairs Group | Hoosier | Share the Savings Indiana Letter to the Editor | Writing | |
Diamond Award | Slide Nine | Central Ohio | Farm Credit Mid-America | Your Cooperative. Today & Tomorrow. Farm Credit Mid-America 2022 Annual Report | Annual Reports |
Diamond Award | Scooter Media | Cincinnati | Corporex | Easterseals Redwood Bi-Weekly e-Newsletter | Digital Magazine, Newsletter, Blog |
Diamond Award | Coffman Collaborative | West Virginia | Belle Chemical Company | The Things We Make: A Coloring Book for Belle Chemical Company | Single-Issue Publications |
Diamond Award | Bose Public Affairs Group | Hoosier | Share the Savings Indiana Letter to the Editor | Writing | |
Award of Merit | West Virginia Regional Technology Park | West Virginia | NA | WV Regional Technology Park’s “Red Carpet Tour of WV” Video Invitation Box | Collateral |
Award of Merit | Bose Public Affairs Group | Hoosier | Share the Savings Indiana Collateral | Collateral | |
Award of Merit | Slide Nine | Central Ohio | Crunch Time Apple Growers | How Do You Like Them Apples? Crunch Time Apple Growers Partners with Variety of Influencers | Influencer Marketing/Promotion |
Award of Merit | 9 Rooftops Marketing | Pittsburgh | Pennsylvania Lottery | PA Lottery Holiday Influencer Program 2022 | Influencer Marketing/Promotion |
Award of Merit | Slide Nine | Central Ohio | Digital Diagnostics | Digital Diagnostics MOU Signing With the Kingdom Of Saudi Arabia Media Kit | Media Relations |
Award of Merit | BLASTmedia | Hoosier | Elevating Authenticx CEO Amy Brown’s Thought Leadership | Media Relations | |
Award of Merit | John Sellards & Jim Owston | West Virginia | John Sellards and Jim Owston | CHUCK OWSTON’S 80th BIRTHDAY CONCERT PODCAST | Podcasts |
Award of Merit | West Virginia Regional Technology Park | West Virginia | NA | WV Regional Technology Park’s “Red Carpet Tour of WV” Video Invitation Box | Collateral |
Award of Merit | Bose Public Affairs Group | Hoosier | Share the Savings Indiana Collateral | Collateral | |
Award of Merit | Slide Nine | Central Ohio | Crunch Time Apple Growers | How Do You Like Them Apples? Crunch Time Apple Growers Partners with Variety of Influencers | Influencer Marketing/Promotion |
Award of Merit | 9 Rooftops Marketing | Pittsburgh | Pennsylvania Lottery | PA Lottery Holiday Influencer Program 2022 | Influencer Marketing/Promotion |
Award of Merit | Slide Nine | Central Ohio | Digital Diagnostics | Digital Diagnostics MOU Signing With the Kingdom Of Saudi Arabia Media Kit | Media Relations |
Award of Merit | BLASTmedia | Hoosier | Elevating Authenticx CEO Amy Brown’s Thought Leadership | Media Relations | |
Award of Merit | John Sellards & Jim Owston | West Virginia | John Sellards and Jim Owston | CHUCK OWSTON’S 80th BIRTHDAY CONCERT PODCAST | Podcasts |
2022 Diamond Award Winners
CAMPAIGNS
Award | Organization | Chapter | Client name | ENTRY TITLE | Campaign category |
Diamond, Best of Show | Communications Redefined | Hoosier | Angela Tuell | Baalbek Reborn Virtual Tour Launch | External Communications |
Diamond | Scooter Media | Cincinnati | Lauren Vogel | Gold Star Partners with Cincinnati Bengals All the “Way” to Super Bowl LVI | Events & Observances: 8 days or more |
Diamond | Coffman Collaborative LLC | West Virginia | Rachel Coffman | Building Belle: Establishing Belle Chemical’s Brand | Reputation/Brand Management |
Merit | Alderson Broaddus University | West Virginia | James M. Owston | 2021-2022 AB Radio Campaign | Media Relations |
Merit | Scooter Media | Cincinnati | Lauren Vogel | ESNKY Opens New Shelter to Serve the Community | Media Relations |
Merit | Coffman Collaborative LLC | West Virginia | Rachel Coffman | Female Leaders in Manufacturing | Media Relations |
Merit | ASPEKT Agency | West Virginia | Lora Owston | Neuvana Xen Product Landing Page | Websites – External |
Merit | Scooter Media | Cincinnati | Lauren Vogel | Scooter Media Reimagines the Northern Kentucky Chamber’s Publication The Business Journal | Print Magazine |
Merit | Coffman Collaborative | West Virginia | Rachel Coffman | Link Line: Creating Branding for Multi-Passenger Transport | Logo |
Merit | Slide Nine | Central Ohio | Sarah Morton | How Silfex Utilized Facebook for Employee Recruitment + Engagement, with Strategy and Support from Slide Nine | Social Media |
Merit | Scooter Media | Cincinnati | Lauren Vogel | The Launch of Ovation | Integrated Communications |
Merit | Coffman Collaborative LLC | West Virginia | Rachel Coffman | Belle Chemical: Your Community Partner | Community Relations |
Merit | Slide Nine | Central Ohio | Sarah Morton | Slide Nine Supports Saint-Gobain North America in Sustaining Futures, Raising Communities Partnership, in Collaboration with Habitat for Humanity East Central Ohio, the Tysons and Charis Homes | Events & Observances: 8 days or more |
Merit | Hourglass Media | West Virginia | Kaylin Staten, APR | Huntington, WV’s Sesquicentennial Celebration 2021 | Events & Observances: 8 days or more |
TACTICS
Award | Organization | Chapter | Client name | ENTRY TITLE | Campaign category |
Merit | Alderson Broaddus University | West Virginia | James M. Owston | 2021-2022 AB Radio Campaign | Media Relations |
Merit | Scooter Media | Cincinnati | Lauren Vogel | ESNKY Opens New Shelter to Serve the Community | Media Relations |
Merit | Coffman Collaborative LLC | West Virginia | Rachel Coffman | Female Leaders in Manufacturing | Media Relations |
Merit | ASPEKT Agency | West Virginia | Lora Owston | Neuvana Xen Product Landing Page | Websites – External |
Merit | Scooter Media | Cincinnati | Lauren Vogel | Scooter Media Reimagines the Northern Kentucky Chamber’s Publication The Business Journal | Print Magazine |
Merit | Coffman Collaborative | West Virginia | Rachel Coffman | Link Line: Creating Branding for Multi-Passenger Transport | Logo |
Merit | Slide Nine | Central Ohio | Sarah Morton | How Silfex Utilized Facebook for Employee Recruitment + Engagement, with Strategy and Support from Slide Nine | Social Media |
2021 Diamond Award Winners
CAMPAIGNS
Award | Organization | Chapter | Client name | ENTRY TITLE | Campaign category |
Diamond, Best of Show | SORTA/Metro | Cincinnati | Metro | 10 Days on 10 Routes | Events & Observances: 8 days or more |
Diamond | Franco | Detroit | The Salvation Army Eastern Michigan Division | The Salvation Army Eastern Michigan Division Red Kettle Integrated Communications Campaign | Integrated Communications |
Diamond | Geben Communication | Central Ohio | McGraw Hill Education | McGraw Hill Direct-to-Consumer Influencer Campaign | Marketing |
Diamond | Piper & Gold Public Relations | Central Michigan | MPHI | Stay Well | Social Media |
Merit | Bose Public Affairs Group | Hoosier | West Fork Whiskey Co. | West Fork Whiskey Presents: On the Table | Community Relations |
Merit | Vehr Communications | Cincinnati | Metro | Northside Transit Center Opening | Events & Observances: 7 days or less |
Merit | myCUmortgage | Dayton | 2020 myCUmortgage Virtual Partner Event | Events & Observances: 7 days or less | |
Merit | The University of Toledo | Northwest Ohio | UTMC: Open for you | Integrated Communications | |
Merit | SET SEG | Central Michigan | SET SEG: Cyber Risk Assessment | Issues Management | |
Merit | SET SEG | Central Michigan | SET SEG: SET SEG EduSeries | Marketing | |
Merit | Scooter Media | Cincinnati | Clovernook Center for the Blind & Visually Impaired | Clovernook Center for the Blind & Visually Impaired Introduces BOLDLY BVI | Marketing |
Merit | Martin Waymire | Central Michigan | GRNoir | Black-Owned Jazz Club/Wine Bar Opens During Pandemic | Multicultural & Diversity |
Merit | Moonsail North | Central Michigan | Michigan Brain Injury Provider Council | Lifting Auto Accident Survivors Out of the #MICareCrisis | Public Affairs |
Merit | Buffalo Trace Distillery | Thoroughbred | Buffalo Trace Distillery Whiskey Wednesday Campaign | Social Media |
TACTICS
Award | Organization | Chapter | Client name | ENTRY TITLE | Campaign category |
Diamond | Vehr Communications | Cincinnati | First Student | Start Safe | Media Relations |
Diamond | Parkview Health | Hoosier | Parkview Health administers first COVID-19 vaccine in Indiana, encourages vaccination through ongoing education | Media Relations | |
Diamond | Piper & Gold Public Relations | Central Michigan | Ronald McDonald House of Mid-Michigan | #Your20forOur20: Finding space for recognition amidst the pandemic | Social Media |
Merit | Nationwide Children’s Hospital | Central Ohio | AwkTalk: Helping Answer Life’s Awkward Questions | Websites – External | |
Merit | Michigan Department of Technology, Management & Budget | Central Michigan | DTMB Employee Touchpoint with Director Stibitz | Executive Communications | |
Merit | Indiana Health Care Association | Hoosier | Cultivating Connections with Indiana’s Long-Term Care Professionals Through IHCA.org Redesign | Websites – External |
2020 Diamond Award Winners
Campaign Category | Award | Title of Entry | Company |
Diamond Award, Best in Show | Integrated Communications | SET SEG Family Healthcare Center | SET SEG |
Diamond Award | Community Relations | Gold Star – Coney Crates Support Neighbors in Need | Scooter Media |
Diamond Award | Public Affairs | Shaping Michigan’s Prenatal-to-Three Collaborative | Piper & Gold Public Relations |
Diamond Award | Collateral (brochures / direct mail / posters) | Donate Life Indiana’s Mascots4Life BMV Campaign | Indiana Donor Network |
Diamond Award | Media Relations | Extended Learning | Alderson Broaddus University |
Diamond Award | Media Relations | Decoration Day’s 100th Anniversary | Owston & Owston |
Diamond Award | Research / Evaluation | Your Story Matters — Munson Healthcare Research | Piper & Gold Public Relations |
Diamond Award | Less Than Seven Days | YouToo Social Media Conference, Akron Area PRSA Chapter with Kent State University | Kent State University |
Diamond Award | Seven or More Days | PWC’s Virtual ToolBelt Ball Assists Vulnerable Homeowners in Need | Scooter Media |
Diamond Award | Social Media | Together We Move Every Life Forward | Geben Communication |
Award of Merit | Community Relations | BWL Hometown Leaders | Lansing Board of Water & Light |
Award of Merit | Crisis Communications | Good. Will. Come. | Goodwill Industries of Kentucky |
Award of Merit | Reputation/Brand Management | Smartling Move the World with Words | BLASTmedia |
Award of Merit | Websites, External | Big Changes Ahead: Using a website to inform drivers statewide of complicated auto insurance changes in Michigan, while underscoring the importance of coverage |
Martin Waymire |
Award of Merit | Consumer Services | Paradigm Living Hospice Education Campaign | Pickett&Associates |
Award of Merit | Media Relations | SMASH: A Nuclear Adventure | Piper & Gold Public Relations |
Award of Merit | Less Than Seven Days | 2019 myCUmortgage Partner Conference | myCUmortgage |
Award of Merit | Seven or More Days | Slifers Church 200th Anniversary | Slifers Church |
2019 Diamond Award Winners
Campaign Category | Award | Title of Entry | Company |
Public Service | Best in Show | WV Remembers: Beckley Annual Holocaust Remembrance Day | Owston & Owston |
Community Relations | |||
Diamond | April is Amnesty Month at the Kenton County Public Library | Kenton County Public Library | |
Merit | WV Remembers: Beckley Annual Holocaust Remembrance Day | Owston & Owston | |
Merit | Curiosity Cube™ Ignites Passion in STEM | Red Havas | |
Events & Observances – Less Than Seven Days | |||
Diamond | WonderBus, The Inaugural Year | Fleisher Communications Group | |
Merit | empowHER Leadership Retreat event | PMSI Marketing Group | |
Integrated Communications | |||
Diamond | Now #Trending: S&T Bank’s Name That Lange Campaign | Gatesman | |
Merit | Town of Pineville Destination Branding Campaign | BrandJRNY & West Virginia University | |
Internal Communications | |||
Diamond | The Next Us—Wave 2 of the Spectrum Health Nexus Journey | Spectrum Health | |
Marketing – Business to Business | |||
Merit | Transitions Style Products Launch | Red Havas | |
Public Affairs | |||
Diamond | Yes on Proposal 2: From grassroots campaign to national phenomenon | Martin Waymire | |
Merit | Setting the Stage for Transformation in Rural Daviess County Indiana | MEK Group | |
Public Service | |||
Diamond | WV Remembers: Beckley Annual Holocaust Remembrance Day | Owston & Owston | |
Diamond | I Vaccinate Campaign | Martin Waymire | |
Merit | Rx Abuse Leadership Initiative: Combating Indiana’s opioid crisis | Bose Public Affairs Group |
Tactics Category | Award | Title of Entry | Company |
Annual Reports | |||
Diamond | Indianapolis Neighborhood Housing Partnership® 2018 Annual Report | Indianapolis Neighborhood Housing Partnership (INHP) | |
Blogs | |||
Diamond | WV Remembers: Beckley Annual Holocaust Remembrance Day | Owston & Owston | |
Collateral | |||
Diamond | WV Remembers: Beckley Annual Holocaust Remembrance Day | Owston & Owston | |
Diamond | Michigan Municipal League: A Retrospective in Michigan Crowdfunding | Piper & Gold Public Relations | |
Merit | Hams & Slams 2: The Hoggening | Lora Owston | |
Executive Communications | |||
Diamond | Elevating Will Cappelli and Moogsoft as the Authority in AIOps | BLASTmedia | |
Influencer Marketing/Promotion | |||
Diamond | FY19 Musselman’s and Lucky Leaf Influencer Campaigns | Brunner | |
Merit | I Vaccinate Influencer Marketing | Martin Waymore | |
Logo | |||
Diamond | WV Remembers: Beckley Annual Holocaust Remembrance Day | Owston & Owston | |
Media Relations | |||
Diamond | A Covered Bridge Christmas | The Digital Edge of Alderson Broaddus | |
Diamond | Newsroom Expands Cedarville University’s Media Footprint | Cedarville University | |
Merit | Fix MI State: Business leaders release maps highlighting crumbling roads in each legislative hometown, call for funding |
Martin Waymore | |
Merit | #BALovesPittsburgh: Launching a nonstop flight from Pittsburgh International Airport to London Heathrow |
Gatesman | |
Merit | RALI Cares interactive trailer: Know the hidden signs of teen drug misuse | Bose Public Affairs Group | |
Merit | From negative to positive, Caliente’s stories resonate with Pittsburgh community and beyond |
WordWrite Communications | |
Newsletters, Digital | |||
Merit | Redefining earned media in 100 words | WordWrite | |
Research/Evaluation | |||
Merit | “See How Bad it is” – Maps of Road Ratings by Legislative District | Michigan Road Preservation Association | |
Single Issue Publication | |||
Diamond | SWACO Community Impact Report | Paul Werth Associates | |
Merit | 2019 Calendar | Lora Owston | |
Social Media | |||
Diamond | WV Remembers: Beckley Annual Holocaust Remembrance Day | Owston & Owston | |
Diamond | In Utero Fetal Surgery to Repair Spina Bifida Birth Defect | Cleveland Clinic | |
Diamond | Fix MI State: Public Awareness Around Michigan’s Failing Infrastructure | Martin Waymire | |
Videos | |||
Diamond | WV Remembers: Beckley Annual Holocaust Remembrance Day | Owston & Owston | |
Diamond | Alderson Broaddus Giving Day | The Digital Edge of Alderson Broaddus | |
Websites, External | |||
Diamond | WV Remembers: Beckley Annual Holocaust Remembrance Day | Owston & Owston | |
Merit | A Covered Bridge Christmas | Lora Owston | |
Merit | PreventMIPotholes.org | Michigan Road Preservation Association | |
Writing | |||
Diamond | WV Remembers: Beckley Annual Holocaust Remembrance Day | Owston & Owston | |
Merit | Go out and Play in Old Town Winchester | Jeremy Linaburg |
2018 Diamond Award Winners
The PRSA-East Central District is pleased to announce the winners of the 2018 Diamond Awards competition.
And the winners are:
Award | Campaign Category | Title of Entry | Company | |
Best in Show | Public Service – Associations/Government/Nonprofit Organizations | Calling “Bull” on “Pit Bull” Discrimination | Gatesman, Inc. | |
|
||||
Merit | Curiosity Cube™ Ignites Scientific Passion | Havas PR | ||
Content Marketing – Business Services | ||||
Diamond | SHP: A Content-First Approach | Wordsworth Communication | ||
Corporate Social Responsibility Campaign | ||||
Diamond | Curiosity Cube™ Ignites Scientific Passion | Havas PR | ||
Merit | Social responsibility and sustainability: Fifth Third Bank commits to 100% renewable solar energy | Wordsworth Communication | ||
Events and Observances – 7+ days | ||||
Merit | It Takes a Village: The HealthCare Connection 50th Anniversary | The HealthCare Connection | ||
Events and Observances – 1-7 days | ||||
Diamond | 2018 myCUmortgage Partner Conference | Kenny Consulting Group | ||
Diamond | ResCare HomeCare National Day of Hiring Event | BrightSpring Health Services | ||
Diamond | BrightSpring Corporate Office Rebrand Launch | BrightSpring Health Services | ||
Diamond | OVB on the Square Groundbreaking | Ohio Valley Bank | ||
Merit | West Virginia Remembers Campaign | Owston & Owston | ||
Influencer Marketing to Expand Awareness | ||||
Diamond | Nestlé Takes Outsiders Pizza Nationwide After Successful Influencer & Sampling Campaign | Belle Communication, for Nestlé | ||
Integrated Communications – Associations/Government/Nonprofit Organizations | ||||
Merit | CATA Transit | Piper & Gold Public Relations | ||
Merit | Drive Sober or Get Pulled Over: Do a 360 Campaign | Martin Waymire, for Michigan Office of Highway Safety Planning | ||
Integrated Communications – Business to Business | ||||
Merit | Will Work for Beer | Top Hat | ||
Internal Communications | ||||
Merit | OUTREACH Custom Mobile App Launch | BrightSpring Health Services | ||
Issues Management | ||||
Merit | YMCA of Greater Pittsburgh’s CPR Plan | WordWrite Communications | ||
Marketing Business to Business Products and/or Services | ||||
Merit | Benefits Beyond the Dumpster: Enevo Helps Change the Conversation About Waste Management | Belle Communication, for Enevo | ||
Merit | Will Work for Beer | Top Hat | ||
Public Affairs – Associations/Government/Nonprofit Organizations | ||||
Diamond | A Proactive Public Affairs Campaign for Indiana Pork | Bose Public Affairs Group, for Indiana Pork Producers Association | ||
Public Affairs – Business | ||||
Merit | Lucerne International – Steel Tariffs | Truscott Rossman, for Lucerne International | ||
Public Service – Associations/Government/Nonprofit Organizations | ||||
Merit | I Vaccinate Public Service Campaign | Martin Waymire | ||
Reputation/Brand Management – Associations/Government/Nonprofit Organizations | ||||
Diamond | Executive Communications in Urban Commercial Development | Wordsworth Communications, for Uptown Consortium | ||
Merit | Noblesville West Middle School Crisis | Bose Public Affairs Group, for Noblesville Schools | ||
Merit | West Virginia Tourism Office Almost Heaven Campaign | West Virginia Tourism Office | ||
Reputation/Brand Management – Business (sales up to $50 million) | ||||
Merit | Will Work for Beer | Top Hat |
Award | Tactics Category | Title of Entry | Company |
Annual Reports | |||
Diamond | Clermont County 2017 Multimedia Annual Report | Clermont County, Ohio | |
Diamond | CAMW! Annual Report | Piper & Gold Public Relations, for Capital Area Michigan Works! | |
Merit | Presbyterian Foundation Annual Report 2017 | Presbyterian Foundation | |
Best Use of Social Media | |||
Diamond | CEO Leverages Twitter as Key Communication Channel | Wordsworth Communications, for Uptown Consortium | |
Merit | FixMIStateSocialMedia | Martin Waymire, for MITA | |
Merit | Award-Winning DSPs/Caregivers Promotion via Twitter | BrightSpring Health Services | |
Blogger Campaigns | |||
Merit | FY18 Musselman’s and Lucky Leaf Blogger Campaign | BRUNNER | |
Creative Tactics | |||
Merit | Red Thumb Band and W82TXT Campaign | Ohio Turnpike and Infrastructure Commission | |
Crisis Communication Tactics – External | |||
Merit | Mystery Substance Sends 24 Prisoners & Guards to ED | Adena Health System | |
Editorial/Op-Ed Columns | |||
Merit | A Singular They: Breaking Down AP Stylebook’s New Rules on Gender | Jaron Terry Communications, Ltd., for PRSA | |
Merit | SB 541- Dental Therapists | Martin Waymire | |
Merit | Scary Mommy Editorial | Piper & Gold Public Relations, for Choice Network | |
Feature Stories | |||
Diamond | 2017 HBSDealer Special Issue | BRUNNER | |
Merit | WV Remembers: Beckley Holocaust Remembrance Day | Owston & Owston, for Temple Beth El | |
Influencer Promotion | |||
Merit | Piada Italian Street Food Launches Innovative Fall and Winter Menu with First-Ever Taste Tour | Belle Communication, for Piada Italian Street Food | |
Media Relations | |||
Diamond | Adopt Don’t Shop: How My Furry Valentine Found Homes for More Than 900 Four-Legged Friends | Wordsworth Communications, for My Furry Valentine | |
Merit | Curiosity Cube™ Ignites Scientific Passion | Havas PR, for MilliporeSigma | |
Merit | 2017 84 Lumber Media Relations | BRUNNER | |
New Digital Platform – External | |||
Merit | Improving the Digital Customer Experience for Smithville | MEK Group, for Smithville | |
Online Videos – External | |||
Merit | Faces of Homelessness | Bethany House Services | |
Merit | OnlineVideo | Martin Waymire, for MITA | |
Periodic Publications – External | |||
Merit | Green Islands Magazine Re-design | Summit Metro Parks | |
Press Conferences | |||
Merit | RALI (Rx Abuse Leadership Initiative) Indiana Launch | Bose Public Affairs Group, for RALI | |
Public Service Announcements – Radio | |||
Merit | WV Remembers: Beckley Holocaust Remembrance Day | Owston & Owston, for Temple Beth El | |
Research/Evaluation | |||
Merit | The Michigan Association of State Universities: Boosting enrollment and public support | Martin Waymire | |
Merit | Lansing SAVE Research | Piper & Gold Public Relations, for Lansing SAVE | |
Sponsorship Activation | |||
Merit | 2018 Pure Michigan Governor’s Conference on Tourism | Integrated Association Solutions, for Michigan Lodging and Tourism Association | |
Websites – External | |||
Diamond | A Content-First Website in a Portfolio-First World | Wordsworth Communications, for SHP | |
Merit | VNP | Martin Waymire, for Voters Not Politicians |
2017 Diamond Award Winners
The PRSA-East Central District is pleased to announce the winners of the 2017 Diamond Awards competition. We thank the Central Michigan Chapter for administering the program in 2016 and 2017.
And the winners are:
Award | Category | Title of Entry | Company |
Best in Show | Campaigns – Marketing – Business to Business | Emerson E360 | TriComB2B |
Campaigns – Brand Management | |||
Diamond | Choice Recovery’s [re]start Program Transforms Lives | Team Fleisher Communications | |
Merit | BCBSM Healthy Cooking Campaign | Truscott Rossman | |
Campaigns – Community Relations | |||
Diamond | INHP’s 2016 End of Year Appeal Campaign | INHP | |
Diamond | Join the Force Now Campaign Underwritten by the Community Foundation of Lorain County | Stevens Strategic Communications | |
Merit | Eastway Expands: The Heritage of Hannah Neil Ribbon Cutting | Team Fleisher Communications | |
Campaigns – Crisis Communications | |||
Diamond | Managing Communications in the Storm of the Century | DTE Energy | |
Merit | In the Trenches: A Crisis Response Campaign | Murray State University | |
Campaigns – Integrated Communications | |||
Diamond | Fresh Harvest Market | Baker Creative | |
Merit | Compact Power Equipment Rental – Integrated Marketing Campaign | BRUNNER | |
Merit | 84 Lumber’s “The Journey” | BRUNNER | |
Merit | A Media Relations Campaign for Epogee Fat Replacement | Bose Public Affairs Group | |
Merit | 2017 Birth of Rare English Longhorn by Embryo Transfer | Conner Prairie | |
Merit | Honors College Recruitment Campaign | Murray State University | |
Campaigns – Institutional Relations | |||
Diamond | Cleveland Plus: Making the Most of the RNC Media Opportunity to Bolster Coverage of Northeast Ohio | Dix & Eaton | |
Diamond | Get On Board Campaign | Michigan Association of School Boards | |
Campaigns – Internal Communications | |||
Diamond | A Campaign to Preserve Our Crestview | Bose Public Affairs Group | |
Diamond | Eskenazi Health Epic Adoption Communications | Eskenazi Health | |
Campaigns – Marketing: Consumer Related | |||
Diamond | MSHDA’s Step Forward Michigan Program | Martin Waymire | |
Campaigns – Public Affairs | |||
Diamond | Good Jobs for Michigan – Ensuring the Great Lakes State has the Economic Development Tools to Compete | Truscott Rossman | |
Diamond | Citizens for Michigan’s Energy Future – Ensuring Affordable, Reliable, Clean Energy Initiative | Truscott Rossman | |
Merit | Public Affairs Campaign: Restore the Michigan Infrastructure Fund | Martin Waymire | |
Campaigns – Special Events and Observances | |||
Diamond | PRSA-WV Chapter 2016 Crystal Awards Competition and Gala | Homestead Communications | |
Merit | BDSRA’s 2016 Annual Family Conference | Team Fleisher Communications | |
Tactics – Brand Management | |||
Diamond | Fort Wayne Housing Authority Brand Revitalization | Herd Strategies | |
Merit | Allegheny County Airport Authority – The Sky Beneath Our Feet – New Terrazzo Floor Installation at Pittsburgh International Airport | Schneider Downs | |
Merit | Betsy DeVos ArtPrize Op Ed – Detroit News | Truscott Rossman | |
Merit | Yesterday, Today and Tomorrow: Eastway’s 60th Year | Team Fleisher Communications | |
Tactics – Community Relations | |||
Merit | A Day in the Life of Elijah Craft | J9 Media Solutions | |
Merit | Cornerstone – newsletter | Presbyterian Foundation | |
Merit | Michigan College Access Network Community Relations Tactic: On-Demand Snapchat Geofilter | Martin Waymire | |
Tactics – Integrated Communications | |||
Diamond | RE/MAX INTEGRA, Midwest’s 2017 Spring Market Trends Report | Bose Public Affairs Group | |
Tactics – Marketing: Business to Business | |||
Merit | Walhonde Tools Inc. Brochure | The Manahan Group | |
Tactics – Marketing: Consumer Related | |||
Diamond | Rite Aid Instagram Content | MARC USA | |
Diamond | Lucky Leaf Recipe Videos | BRUNNER | |
Merit | Smithville Fiber: Repositioning by Telling a Compelling Story in Corporate Collateral | MEK Group | |
Tactics – Special Events and Observances | |||
Diamond | Philippi Mummies | Alderson Broaddus University |
2016 Diamond Award Winners
We’re excited to announce the recipients of 2016 East Central District Diamond Awards!
The East Central District of the Public Relations Society of America called for shining examples of public relations campaigns and tactics for its 39th annual Diamond Awards competition…and that’s what we got!
The Diamond Awards are presented to public relations practitioners who have successfully addressed a communication challenge with exemplary skill, creativity and resourcefulness. The Diamond Awards are open to any public relations professional who is a member of the 17 chapters of PRSA East Central District, or any nonmember whose place of business is within the district’s boundaries. The East Central District covers the states of Indiana, Kentucky, Michigan, Ohio, Pennsylvania and West Virginia.
We thank the PRSA-Central Michigan Chapter for leading the Diamond Awards process.
And now, the 2016 winners are:
Best of Show (Public Affairs)
Hoosiers for Equal Access to Records Grassroots Campaign
Emily Wilson with Bose Public Affairs Group
Hoosier Chapter
Community Relations
Diamond Awards
The Call WV Campaign
Kaylin Adkins with Hourglass Omnimedia
River Cities Chapter
Sinas Dramis “Lids for Kids”
Amy LeFebre with Truscott Rossman
West Michigan Chapter
Building The Future Of Learning
Rick Chambers with Rick Chambers & Associates
West Michigan Chapter
Awards of Merit
Presbyterian Foundation 2015 Annual Report
Pam Greer-Ullrich with Presbyterian Foundation
Bluegrass Chapter
The Lansing Board of Water & Light’s “Lansing Energy Tomorrow” Project
Kathy Hoffman with Martin Waymire
Central Michigan Chapter
The Scoop on Poop
Hana Bieliauskas with Inspire PR Group
Central Ohio Chapter
Eastway Behavioral Healthcare Expands: The Introduction
Marcy Fleisher with Team Fleisher Communications
Central Ohio Chapter
A Social Success Story: Humane Society of Macomb
Amanda Friedt with SS Digital Media
Detroit Chapter
Cleveland Plus Guest Blog Program
Alicia Blessing with Cleveland Plus / Team NEO and Citrus Social
Greater Cleveland Chapter
Forefront 7.3 (Fall 2016)
Tasia Hane-Devore with Federal Reserve Bank of Cleveland
Greater Cleveland Chapter
Creating Opportunities in Aerospace & Beyond: Ohio Aerospace Institute’s 2015 Annual Report
Jim Roop with Roop & Co.
Greater Cleveland Chapter
Byrne Electrical Lakeview Announcement
Allie Walker
West Michigan Chapter
Crisis Communications
Awards of Merit
The Child and The Gorilla: Changing Lives Forever
Gail Myers with Gail Myers Public Relations
Cincinnati Chapter
Westfield High School Stage Collapse
Rachel Sorvig with Bose Public Affairs Group
Hoosier Chapter
Greyhound Racing
George Manahan with The Manahan Group
West Virginia Chapter
Integrated Communications
Diamond Awards
Crocktober Twitter Party
Hana Bieliauskas with Inspire PR Group
Central Ohio Chapter
“The Wizard of Oz at The Carnegie” Integrated Marketing Campaign
Shannon Boyer with Scooter Media
Cincinnati Chapter
Tax Amnesty 2015
Amanda Stanley with Indiana Department of Revenue
Hoosier Chapter
What is an Annuity Savings Account? Video
Natalie Derrickson with Indiana Public Retirement System
Award of Merit
From “Under the Radar” to Respected Thought Leader through Strategic, Integrated PR
Heather Allen with Belle Communications
Central Ohio Chapter
Groundbreaking Innovation: Bringing SkyBEAM Drone Technology to the Roofing & Building Maintenance Industry
Jim Roop with Roop & Co.
Greater Cleveland Chapter
Hirons & Company and the Indiana Secretary of State’s Office for the INBiz Campaign
Kendall Bybee with Hirons & Company
Hoosier Chapter
Fix Our Roads
George Manahan with The Manahan Group
West Virgina Chapter
Internal Communications
Diamond Awards
eyeTransform Change Management Communication
Holly Ingram with EyeMed Vision Care
Cincinnati Chapter
The Revenuer
Amanda Stanley with Indiana Department of Revenue
Hoosier Chapter
Safety Communications Internal Campaign
Stephanie Freeman with Subaru of Indiana Automotive, Inc.
Hoosier Chapter
Members’ Magazine
John Gillispie with Huntington Museum of Art
West Virginia Chapter
Institutional Relations
Diamond Awards
Mid-States Minority Development Council Marketplace Expo
Denise Herd with Herd Strategies
Hoosier Chapter
2015 Indiana Department of Revenue Annual Report
Amanda Stanley with Indiana Department of Revenue
Hoosier Chapter
Awards of Merit
Mid-States Minority Development Council Business Opportunity
Denise Herd with Herd Strategies
Hoosier Chapter
Data is King: Apteligent vs. Apple
Lindsey Groepper with BLASTmedia
Hoosier Chapter
Investor Relations
Diamond Award
5 Decades of Leadership, 5-Year Strategic Plan: RPM International Inc.’s 2016 Annual Report
Jim Roop with Roop & Co.
Greater Cleveland Chapter
Marketing: B2B
Diamond Awards
Selling Soybean Oil: A Multifaceted Campaign
Marcy Fleisher with Team Fleisher Communications
Central Ohio Chapter
My Choice: Retirement Savings Plan Employer Marketing
Natalie Derrickson with Indiana Public Retirement System
Marketing: Consumer Related
Diamond Awards
#ChooseMurrayState Recruitment Campaign
Adreinne King with Murray State University
Bluegrass Chapter
My Opportunity: Recruitment Website
Adreinne King with Murray State University
Bluegrass Chapter
OhioEggs.com Website
Hana Bieliauskas with Inspire PR Group
Central Ohio Chapter
Multicultural Communications
Award of Merit
Who Controls You?
Montrie Rucker Adams with Visibility Marketing
Greater Cleveland Chapter
Public Affairs
Awards of Merit
Protect Michigan Jobs: Fighting to Preserve Good Wages for Michigan Construction Workers
Andrea Poole with Martin Waymire
Central Michigan Chapter
Disability Rights Ohio: A Class Action Lawsuit on Behalf of Ohioans with Developmental Disabilities
Marcy Fleisher with Team Fleisher Communications
Central Ohio Chapter
Public Service
Diamond Awards
The Baby Whisperers
Joe Hall with Norton Healthcare
Bluegrass Chapter
Great Lakes Health Connect Flint Health IT Infrastructure Investment Announcement
Barb Holland
Central Michigan Chapter
Awards of Merit
Michigan Infrastructure Facts: Growing Awareness and Engagement Arount Infrastructure Issues through Social Media Marketing
Andrea Poole with Martin Waymire
Central Michigan Chapter
“National Water Safety Month” Social Media Campaign
Shannon Boyer with Scooter Media
Cincinnati Chapter
Evolve, Don’t Smoke
Montrie Rucker Adams with Visibility Marketing
Greater Cleveland Chapter
31 Answers to Your Questions About College
Ann Gilly with Independent Colleges of Indiana
Hoosier Chapter
Special Events and Observances
Diamond Awards
Michigan Retailer’s Association I Buy Nearby Weekend
Kathy Hoffman with Martin Waymire
Central Michigan Chapter
Cleveland Plus and Destination Cleveland: Making the Most of the RNC Media Frenzy
David Hertz with Dix & Eaton
Greater Cleveland Chapter
5 Decades of Leadership, 5-Year Strategic Plan: RPM International Inc.’s 2016 Annual Meeting of Shareholders
Jim Roop with Roop & Co.
Greater Cleveland Chapter
When I Grow Up Contest
George Manahan with The Manahan Group
West Virginia Chapter
Awards of Merit
#RacerHolidays: Celebrating a Season of Global Traditions
Adrienne King with Murray State University
Bluegrass Chapter
An Extraordin-dairy Adventure 2015
Hana Bieliauskas with Inspire PR Group
Central Ohio Chapter
2015 Diamond Award Winners
On behalf of the East Central District of the Public Relations Society of America, we would like to congratulate the recipients of the 2015 Diamond Awards, for both diamond and award of merit levels!
Best of Show
Internal Communications
Intranet Overhaul
Indiana Department of Revenue
Diamond Awards – Brand Management
Lansing Board of Water & Light Reputation Management
Martin Waymire
Fit on Facebook
Wordsworth Communications
Diamond Awards – Community Relations
Business Outreach Education Program
Indiana Department of Revenue
Making kynect Accessible Throughout Kentucky
Doe-Anderson
Diamond Award – Institutional Relations
Makeover Madness at Countryside YMCA
Wordsworth Communications
Diamond Awards – Integrated Communications
Michigan Retailers Association’s Buy Nearby Campaign
Martin Waymire
Extraordin-DAIRY Adventure
Inspire Group
Diamond Awards – Internal Communications
Member Advantage
SET SEG Marketing Department
Makeover Madness Employee Training
Wordsworth Communications
Diamond Awards – Investor Relations
“Materion Corporation 2014 Annual Report: ‘Differentiation Driving Growth'”
Materion Corporation
“‘Street Stories Finance Fund’ 2014 Annual Report”
Murphy Epson
Diamond Award – Marketing — Consumer Related
Fifth Third L.I.F.E. Launch
Wordsworth Communications
Diamond Award – Public Affairs
Loving My Library Campaign
The Manahan Group
Diamond Award – Public Service
Growing Bridge Readership through Social Media Marketing
Martin Waymire
Diamond Award – Special Events and Observances
Marshall University PRSSA Herd4Hoops Campaign
School of Journalism–Marshall University
Awards of Merit – Brand Management
Elmer’s Let’s Bond Platform Launch
Fahlgren Mortine
Smithville Fiber — Building a Breakthrough Brand for a 100-Year-Old Company
The Mek Group
Awards of Merit – Community Relations
Cleveland Plus Guest Blog
Team NEO
Melissa’s House: A Subtle Shift in Tactics
Fleisher Communication Group
City of New Albany 2014 Annual Report
City of New Albany, Ohio
Cleveland Plus Community Relations
Team NEO
WVU on Snapchat
West Virginia University
Award of Merit – Crisis Communications
Crisis Communications Programs Assist Arrest and Sentencing of Monument Vandals
Fahlgren Mortine
Awards of Merit – Institutional Relations
Thrive360o Launch
Communications Redefined
2014 Annual Report
Indiana Department of Revenue
Awards of Merit – Integrated Communications
Data Center 2025 Emerson Network Power Leads Industry
Fahlgren Mortine
Rittal Corporation Marketing Communications Campaign
Goldstein Group Communications
25 Days of WVU Giveaways
West Virginia University
Awards of Merit – Marketing: Business To Business
Labeled A Success: Avery Dennison Virtual Tradeshow Website Makes Big Impact
Fahlgren Mortine
Revolabs Heard/Herd Print Ad
Goldstein Group Communications
Awards of Merit – Marketing: Consumer Related
Visit Myrtle Beach Celebrates 60 More Days of Summer
Fahlgren Mortine
Award of Merit – Public Affairs
Creating a Smarter Anesthesia Delivery Model
Martin Waymire
Award of Merit – Public Service
2014 National Thanksgiving Turkey Presidential Pardoning
Inspire Group
Awards of Merit – Special Events and Observances
Ohio Automobile Association Auto Shows
Fleisher Communication Group
Wordsworth Communications Shows Client Love
Wordsworth Communications
37 Fallen Film Premiere
WVSU Tower Communications